VUE Maldives is a luxury destination management company that provides a curated collection of the most unique resorts in the Maldives. Their collection has been carefully selected and is amongst expert Travel Advisors that have spent time visiting and understanding what makes a resort unique and luxury. VUE Maldives was founded by Sue Kang, a Maldives Connoisseur. She has worked in the luxury travel sector in the USA, Caribbean and Asia.
Vue Maldives Resorts
Showcasing technical skill and battle-tested processes to deliver a high-performing website.
ee how we helped an International Hospitality Brand grow site traffic and engagement by developing a lightning-fast new website.
Hospitality
Our major goal was to build trust by presenting an innovative, growing business, without losing sight of the relationship focus the company had always been known for. Having a short timeframe to design, build, and write copy for such a complex website, our teams organizing ability and agility were put to the test. Drawing from an all-inclusive, well-thought-out and insightful strategy, we quickly moved to design, and copywriting to ensure development had the sufficient time it needed to deliver exceptional results.
A great product needs detailed planning. We make sure to devise a robust plan so that our product thrives at the end of the day.
Analyzing the business, future goals, challenges of the organization and based on the findings, designing a workflow.
From designing the framework to creating the code, every step is done under the Agile methodology.
Rigorous testing modules are executed to make sure no bugs are found at the delivery stage, ensuring a full-proof solution at the end.
Following meticulous testing and official approvals, the product is set to launch, making it accessible to the target audience.
Development process does not end with deployment. If anything comes up, our software team is right there to fix things up.
To begin with, we had to create a new brand from scratch that stood out among a multitude of competitors, most of which were targeting the same audience. This required a carefully curated brand identity and a strategy to carry it off. Akal Tech also presented another major challenge: creating a functional website, brand book and a 3D walkthrough video whilst commencing its marketing activities on really short notice.
To create a new identity for Akal Tech, we employed robust marketing using pre-launch creatives and branding strategies that dug into Akal Tech’s business, including building their persona, brand concepts and story propagated through a custom-made brochure and other brand collaterals such as stationery, carry bags etc. This laid the foundation for the rest of our efforts.
